Expanding the online reach for a pioneering solar canopy technology
Canyon Solar
Website Design & Development
Powering growth through smarter digital strategy
Strategic SEO, content development and design polish for a solar tech brand scaling its market presence.
The brief
Building the foundation for market expansion and visibility.
Canyon Solar partnered with Gem Media to elevate their digital presence and clarify their position in the rapidly evolving solar energy space.
As innovators in solar canopy technology, Canyon needed a website that not only looked sharp but worked harder - attracting the right stakeholders, educating new markets, and supporting business growth.
Our approach
We led a targeted SEO strategy to expand their organic reach, improve on-page performance, and position Canyon Solar as a leader in clean energy innovation. This included a refined keyword strategy, technical site optimisation and content-driven enhancements.
To support their sales and education efforts, we developed two key landing pages:
“How It Works” – A clear, accessible walkthrough of the solar canopy system for prospective customers.
“For EPCs” – A tailored resource hub for Engineering, Procurement and Construction partners, built to strengthen B2B credibility and drive strategic partnerships.
The site also received a light visual refresh to modernise its aesthetic, improve user flow, and better communicate Canyon’s mission and technological edge. The result is a more confident, conversion-ready platform that supports growth - from brand visibility to investor interest.
-
![]()
01.
Related Work
A streamlined and modern website redesign for a forward-thinking business services brand.
